It can often be difficult to find a style that stands out from the crowd, that views the same subject from a new perspective – but it isn't impossible. With time and experimentation, there is always room for professional photographers to take a novel approach to their craft.

Michel d'Oultremont began his photography journey in the Belgian countryside when he was just 13 years old, before embarking on a globetrotting career. Over the years, he has won a flurry of awards including the coveted Wildlife Photographer of the Year – Rising Star Award in 2018.

Dafna Tal is a multi-disciplinary artist with a theatre, sculpture and painting background who found a calling in underwater photography. Her work has been exhibited internationally, including at the Casula Powerhouse Arts Centre in Sydney, Australia.

Clement Kiragu is a Kenyan conservationist who has produced work for publications including the Financial Times and National Geographic. He won Africa's Photographer of the Year in 2017.

Here, all three Canon Ambassadors discuss some of the mindsets, techniques and kit that have enabled them to forge a distinguished photographic identity and examine their genres from a new perspective.

"Working in portrait photography, commercially and in landscapes, I gained the experience to know what light will look like on an object from almost every possible angle," explains Dafna.

Having built these photographic foundations, Dafna realised that she had the ability and the knowledge to replicate a studio-like environment to shoot wildlife in the darkness of the sea. For her, finding a style and perspective that resonates is about being really honest with yourself as a creative. "It is important to find what attracts you personally and let it lead you, because the most important thing in artistic expression is the authenticity and sincerity of the artist," she says.

To make these shoots possible, Dafna pairs her 球探体育比分_欧洲杯足球网乐￥在线直播5 with a flash, Canon RF 15-35MM F2.8L IS USM, RF 24-70MM F2.8L IS and RF 100mm F2.8L MACRO IS USM lenses and an underwater housing.

"People are always shooting from the roof of safari vehicles, but if you're photographing a lion, you want to feel that mightiness. So get lower for a more realistic perspective," says Clement, who uses his vast experience in Kenya's Maasai Mara National Reserve to find honest, provocative ways to capture wildlife while causing minimal disturbance. "If you are photographing big cats, you must back off, use a long lens and be a patient observer," he explains. "They might even start playing, engaging with their cubs, hunting… Then you get natural behaviour."

A long-time user of the Canon EOS-1D X Mark III, Clement is on a new creative journey that has only been made possible with the capabilities of the Canon 球探体育比分_欧洲杯足球网乐￥在线直播5. Using the EOS iTR AFX system's eye tracking, Clement has begun to capture images from extremely low angles, often obscured by foreground action, making the viewer feel like smaller prey observing from afar.

"I have an image (pictured above) of grass blowing all over and yet the Canon 球探体育比分_欧洲杯足球网乐￥在线直播5 still picked up the eye of the lion – yeah, that blew my mind! With previous models that would have been next to impossible" says Clement. "I think that's something I want to keep pushing further."

The success of Clement's carefully crafted candid photos are a combination of patience and kit choices. "That's why I love the Canon RF 100-500mm F4.5-7.1L IS USM with the Canon Extender RF 1.4x," he says. "It gives me space to capture shots without disturbing the wildlife.

"Mine is a fine art style – not so much documentary. With this approach the images are more artistic and clever. My objective is to make people care about the animals and maybe contribute to the fight."

"For me, showing the environment is important – I don't really like pictures where you can see the animal clearly," says Michel. "I prefer a touch of life in the middle of a beautiful environment. I always try to place myself in an aesthetic location."

Clement's fine art approach has also led him to step away from the traditional quest for sharpness and clarity – exploring motion blur to capture movement. But for Clement this is not simply an artistic approach. "I use motion blur for animals that people are less interested in. Animals like zebras and wildebeests – I use this technique to draw attention to them," he says.

Shots like this are not easy to achieve, but Clement says it is worth it when you get it right. In terms of actually making the magic happen, Clement has now firmly established his approach. "I'll shoot the Canon 球探体育比分_欧洲杯足球网乐￥在线直播5 mostly with the Canon RF 100-500mm F4.5-7.1L IS USM," he explains. "I'll have my ISO always at 100, I'll lower the shutter speed to 1/25 and then I will compensate with the aperture. So it's trial and error until you get it right – but do they work? They work beautifully."

Hear more about the science behind wildlife photography in this episode of Canon's Shutter Stories podcast:

Although Dafna is committed to photographing unusual deep-water sea life, she also believes environments can be just as beautiful as the wildlife within them, making the sea itself a worthy subject. "To me, every natural detail – from the smallest to the largest – is fascinating and full of charm," she says.

A diver as well as a nature and photography enthusiast, it is not surprising that Dafna feels that recording the beauty of the ocean is her calling. In a series of smaller detailed shots (like the ones above), she manages to capture this vast world in a characterful way.

"I think water, and the underwater world generally, is an environment that allows for a lot of play with light, colour and textures: the transparency of water, wind, waves and changing light create countless beautiful shapes," says Dafna. "A shallower depth of field adds depth to the image and creates an interesting effect. In addition, the quality of the lens affects the bokeh and here I can only praise Canon RF lenses for the beautiful texture they create."

Dafna found that due to the more creative nature of these shoots, getting the images right was less of an exact science and more about experimentation. "It is important to note there are no 'correct' camera settings here. I suggest doing as many experiments as possible, trying different exposures including underexposure and overexposure, different speeds and so on – to see what works best and catches your eye," she concludes.